STORYTELLER, CONTENT CREATOR, instructional designer

Bottom line: There is no substitute for experience.


And my experience translates into tangible results:


  • A video series I scripted for Kia helped them reach the #1 ranking in initial quality.


  • An Acura salesperson-training program improved proficiency by  23-percent for J.D. Power and Associates.


  • A promotion hyping a new vehicle doubled retail floor traffic with a program written for The Designory.


  • A year-long marketing campaign for MET-Rx increased sales from $65M to $80M.


My specialties include writing everything from print ads to product catalogs, TV spots to scripting executive speeches, writing copy for point-of-sale materials to product naming projects, plus direct mail, web content, and creating complete marketing plans.

The importance of words

IT'S ALL ABOUT EXPERIENCE

Click here to check out my Career Highlights.

"When I use a word, it means just what I choose it to mean - neither more nor less."
Lewis Carroll, "Through the Looking Glass" (1871)

SCOTT HEIDBRINK | 760 567.5780 | s_heidbrink@msn.com